These leaders don’t rely on traditional network marketing techniques. They’re not the stereotypical pushy salespeople who use pushy sales methods to force people to buy from them. They’re not about burning bridges, they’re about building them. They nurture their relationships and look for ways to build their relationships with their networks. This all stems from love. It’s about finding ways to serve and help the people in your network, your team, and those who have been introduced to you, looking for ways to share your knowledge and expertise to help others improve their lives while you look for ways to serve, even if it doesn’t directly lead to a sale or introduction.

Leading with heart: Be bold

Your network wants to feel assured that you have their interests at heart. They want to feel as if they matter to you as more than a sale. Traditional sales methods leave people feeling cold and used. That’s why those who lead with heart stand out. They take the time to develop relationships with their networks and get to know them. The more you know about them, the better you’ll be able to serve them and recommend products that fit their needs and goals. This also helps you develop more trust with them. When you have a strong network marketing business, these relationships are crucial to your business. It’s important to develop relationships in order to build the foundation for a strong network marketing business.  

This is a bold act. To focus more on building the relationship rather than just going right for the sale. Many business people would do just that – anything in order to grow the business and make the sale. However, if you burn bridges and burn those relationships, it’s so much harder to make further sales. Once you’ve burned them, people will avoid you and that’s no way to build a business. 

Service is an act of love

When you serve someone, you show that you care about them as more than a sale. This helps to build advocates for your business. These advocates are folks who will support and believe in you as you build your business.

Reach out to your network, especially your advocates as much as you can. As you serve them, you’ll built trust.  Over time, they’ll seek out your expertise and will appreciate that you’ve taken the time to build relationships with them.

The key is to be consistent. Do what you say you’re going to to. Call when you say you will. Follow up when they have questions or concerns. Teamzy makes it easy to check in with your network on a regular basis and help you connect with your greatest advocates. As you build relationships with your network, you can re-sort them so that you’re always connecting with your biggest advocates.

Leading with heart #2: Have heart

Having heart means caring about your network. They’re more than current and potential customers; they’re the foundation of your business. Even if they don’t buy from you right now, they may introduce you to people who may be ready to become customers or even team members. 

Care means putting the needs of others before your own. When connecting with your network, listen for a way to serve. Although your network may mention a need, many may not mention it directly. You’ll nee to look for clues. If they mention they’re trying to eat healthier, that’s your cue to mention how your business can help them or connect them with one that can.

Want your team to know you care? Show it regularly. If they’re new to network marketing, mentor them and encourage them to adopt the healthier habits of network marketing. Explain how you work and the difference it makes in your life and business. They may have been burned by traditional sales methods in the past so you have to show them how to nurture relationships with their networks. To give them more confidence, share the struggles you faced when you started your business. Sharing your story will help them realize that the challenges or anxiety they’re facing now aren’t permanent. This will give them the strength and motivation to keep moving forward to grow their businesses.  

Leading with heart #3:  Follow up and listen 

Following up is an act of love. Unfortunately, most network marketers forget to follow up. They get busy and it slips their minds, or they’re too nervous to. After all, what can they say? Often, they talk themselves out of following up because they’re not sure that the other person wants to hear from them. They don’t want to sound like pushy salespeople and don’t want to burn a bridge.  They don’t understand that their networks want to hear from them. Instead of reaching out, they don’t do it and then wonder why the relationship isn’t growing. Don’t hold back! If you want to grow your business, following up with your network is essential. It’s the most important thing you can do for the health and growth of your business. It’s vital for building trust and it’s important for building strong advocates for your business. 

The importance of listening

But following up isn’t enough. You have to listen to what they tell you. Listening is the most effective act of service you can do. It shows you care for them and have respect for them. It shows that you want to help them. Listening is more than the words they say, it’s the ones they don’t. It’s their body language if you’re speaking to them in person. And, if they’re telling you things that will help you keep their information up-to-date, be sure to update Teamzy when you get a chance. 

Listening is one skill that we all could improve. Luckily, it’s one that we can improve through practice. To sharpen this skill, practice active listening with everyone you speak with. Every conversation you have with anyone – a loved one, your children’s teachers, or someone you speak with at church in passing, take the time to listen to them. Ask questions, then ask more questions, and then make sure you understand what they’re saying. Look for those nonverbal clues, including their body language. The more you practice, the better you’ll be at listening. And this is one of the best ways to build your business and lead with heart.

Teamzy can help you lead with heart

Teamzy makes it easy for network marketers – both new and experienced – build the foundation for a successful network marketing business. We created Teamzy to make it easier and more fun to build a network marketing business based on building the foundation of loyal business advocates. Instead of building a business based on pushy sales techniques, we help people build a business based on what they do best – building relationships. Teamzy gives you the tools you need to connect with your network and lead with heart. You’ll always know who to contact and even have the scripts to help you start the conversation (and with practice, you can begin to make them your own). And that’s not all. Teamzy can help you build a network marketing business that makes it fun to lead with heart. What are you waiting for? Whether you’re new to network marketing or you’ve been doing it a while, see how Teamzy can help you achieve your goals for business. Click here to learn more.